Integrating Banner Ads


Before continuing, please ensure you have integrated the IASDKCore and IASDKVideo modules here.

Starting the Integration Process

  1. Import the following IASDK modules into your desired view controller:

Importing the SDK

#import <IASDKCore/IASDKCore.h>
  1. Each IASDK module should be retained by the “client side”, hence their properties should be added. For example:

Adding Properties

@property (nonatomic, strong) IAAdSpot *adSpot;
@property (nonatomic, strong) IAViewUnitController *viewUnitController;
@property (nonatomic, strong) IAMRAIDContentController *mraidContentController;
  1. Create the user data object for better ad targeting:

Creating the User Data Object

IAUserData *userData =
[IAUserData build:^(id<IAUserDataBuilder>  _Nonnull builder) { 
    builder.age = 34;     
    builder.gender = IAUserGenderTypeMale;    
    builder.zipCode = @"90210";


The initialization is performed via builder block, that the block runs on the same thread that it is invoked from, and is synchronous (like the enumerateObjectsUsingBlock iOS method).

As a result, the special block treatment (such as weak references, etc...) is not needed.

  1. The ad request object initialization:

Creating the Ad Request Object

IAAdRequest *adRequest =
[IAAdRequest build:^(id<IAAdRequestBuilder>  _Nonnull builder) { 
    builder.userData = userData; // pass here the user data object, if relevant;
    builder.useSecureConnections = NO;    
    builder.spotID = @"YOUR SPOT ID";    
    builder.timeout = 10;    
    builder.keywords = @"books, music";    
    builder.autoLocationUpdateEnabled = YES;

- IAAdRequest Class


To send secure requests only, please set useSecureConnections to YES

  1. Initialize the MRAID Content Controller:

Initializing the MRAID Content Controller

IAMRAIDContentController *mraidContentController =
[IAMRAIDContentController build: 
  ^(id<IAMRAIDContentControllerBuilder>  _Nonnull builder) {
   builder.MRAIDContentDelegate = self; // a delegate should be passed in order to get video content related callbacks;

self.mraidContentController = mraidContentController; // the MRAID Content ControllerPage should be retained by a client side;
  1. Declare your view controller as conforming to IAMRAIDContentDelegate protocol:

Declaring Your View Controller

@interface YourViewController () <IAMRAIDContentDelegate>


Refer to this page for a full explanation of the MRAID Content Delegate Protocol.

  1. Initialize the View Unit Controller:

Initializing the View Unit Controller

IAViewUnitController *viewUnitController =
[IAViewUnitController build:^(id<IAViewUnitControllerBuilder>  _Nonnull builder) {
    builder.unitDelegate = self;
    // all the needed content controllers should be added to the desired unit controller:    
    [builder addSupportedContentController:self.mraidContentController];

self.viewUnitController = viewUnitController; // the View Unit Controller should be retained by a client side;
  1. Declare your view controller as conforming to IAUnitDelegate protocol:

Decalring Your View Controller

@interface YourViewController () <IAUnitDelegate, IAMRAIDContentDelegate>


Refer to this page for a full explanation of the Unit Delegate Protocol.

  1. Initialize your Ad Spot:

Initializing the Ad Spot

IAAdSpot *adSpot = [IAAdSpot build:^(id<IAAdSpotBuilder>  _Nonnull builder) {
    builder.adRequest = adRequest; // pass here the ad request object;    
    // all the supported (by a client side) unit controllers,
    // (in this case - view unit controller) should be added to the desired ad spot:     
    [builder addSupportedUnitController:self.viewUnitController];

self.adSpot = adSpot; // the Ad Spot should be retained by a client side;
  1. Fetch the ad:

Fetching the Ad

// declare a weak property, because of block:
__weak typeof(self) weakSelf = self;

[self.adSpot fetchAdWithCompletion:^(IAAdSpot * _Nullable adSpot, IAAdModel * _Nullable adModel, NSError * _Nullable error) {    
  if (error) {        
    NSLog(@"Failed to get an ad: %@\n", error);    
  } else {        
    if (adSpot.activeUnitController == weakSelf.viewUnitController) {
      [weakSelf.viewUnitController showAdInParentView:weakSelf.view];        

You have now finished integrating Video Ads!

You can now begin to integrate other ad types: